ROELMI HPC presents IDRAWAX® REVO a powerful structuring and emulsifying wax, 100% natural, capable of incorporating high percentages of water into traditionally anhydrous systems. This innovation represents a milestone in cosmetic formulation, offering formulators new opportunities to create products that combine functionality, sustainability, and advanced sensoriality.
At ROELMI HPC, we transcend industry standards, paving the way for innovation and excellence in the world of well-being and beyond. Our mission is not only to provide effective solutions for personal care and nutraceuticals, but also to act as a true catalyst for change. Each of our developments embodies a forward-looking approach that focuses on environmental preservation, biodiversity safeguarding, and the use of renewable sources to achieve targeted well-being.
The in-depth knowledge and expertise that ROELMI HPC has built over the decades in the world of waxes for cosmetic applications allowed us to study the properties of traditional ones and design a reinterpretation of these functional ingredients with specific features through a sustainable perspective.
IDRAWAX® REVO is the perfect combination of ROELMI HPC’s pillars: sustainability and technological innovation. It is a powerful structuring and emulsifying wax, 100% natural, capable of incorporating high percentages of water into traditionally anhydrous systems.
Thanks to its unique composition (Helianthus Annuus Seed Wax, Polyglyceryl-3 Polyricinoleate), IDRAWAX® REVO enables the creation of solid sticks as W/O emulsions, retaining up to 30% water. Compatibility tests have confirmed its outstanding versatility, showing excellent interaction with a wide range of polar and apolar oils, making it a flexible tool for a wide range of product concepts.
The key added value of incorporating IDRAWAX® REVO into a formulation lies in its ability to incorporate and deliver hydrophilic actives within solid formats. This functional advantage opens the way to highly advanced cosmetic concepts, that combine efficacy with innovative textures, responding to growing consumer expectations for products that are both high-performing and environmentally conscious.
Ideal for skin care, make-up, and sun care, it ensures long-lasting stability, unique textures, and a superior sensorial experience. IDRAWAX® REVO merges natural origin with high performance, anticipating the needs of a market increasingly focused on sustainability and innovation.
Its sustainable character also translates into significant process efficiency, making it possible to adopt the innovative “One Pot” technology, reducing both production time and energy consumption. Watch the video here
Thanks to its remarkable versatility, IDRAWAX® REVO is the perfect fit for the “waterless” beauty movement and the development of solid cosmetic formulations. By enabling the formulation of solid cosmetics that still integrate water and hydrophilic actives, it bridges the gap between minimalism, sustainability, and high performance.
With its versatility, efficiency, and eco-friendly character, IDRAWAX® REVO is more than just a functional wax: it is a true enabler of sustainable innovation. It empowers formulators to rethink product design, consumers to enjoy new sensorial experiences, and the industry to move closer to a future where nature and technology coexist in perfect harmony.
