Influencing consumer mood via marine biotechnology

Givaudan Active Beauty launches Sensityl, an active cosmetic ingredient that fuses nature and scientific expertise to offer consumers dual benefits on beauty and wellbeing.

The new patent-pending ingredient was developed in Givaudan's Marine Biotechnology Centre of Excellence based in Brittany, France. Sensityl is the first of its kind ingredient to positively influence consumers’ mood after just one month of use, owing to its powerful soothing benefits.

Sensityl also contributes to our sustainability approach ‘A Sense of Tomorrow’ as it innovates responsibly by enhancing people’s lives while respecting the environment due to our state-of-the-art biotechnology processes.

Maurizio Volpi, president of Givaudan’s Fragrance Division, said: “We are very proud of this unique cosmetic breakthrough originating from our research on marine biotechnology, one of the most innovative sustainability pillars of Active Beauty. It reflects our deep willingness to offer our customers not only new, but also natural and sustainable products that meet consumers’ needs.”
Exploiting new scientifically proven neuroscience protocols, researchers have revealed that volunteers using Sensityl expressed a real positive change in how they felt about their facial skin moving from negative feelings to positive ones, due to the exceptional soothing benefits versus placebo.

Laurent Bourdeau, Head of Active Beauty, said: “Capitalising on our leading understanding of the effect of fragrances on the brain in our state-of-the-art Sensory Centre of Excellence in Ashford, Givaudan expands its research in cosmetics and well-being with the launch of Sensityl™. It will revolutionise the beauty market by developing products acting on people’s mood thanks to its exceptional soothing benefits.”

Customers will get the opportunity to further discover Sensityl during in-cosmetics global in Paris from 2 to 4 April.

More about Givaudan

 

Other news

Upcoming Events

15th Sun Protection Conference 2019

Royal College of General Practitioners, 30 Euston Square, London
4-5 June 2019

in-cosmetics Korea 2019

Hall C, Coex, Seoul, South Korea
26 - 28 June 19

SCSS 10th Suppliers Day - Singapore

Marriott Tang Plaza Hotel, 320 Orchard Road, Singapore. 238865
30 August 2019

California SCC - Suppliers' Day 2019

Long Beach Convention Center
2 - 3 October 2019

Cosmetorium 2019

Palau de Congressos de Barcelona Hall 5, Fira de Barcelona Recinto de Montjuïc Av. Reina Maria Cristina s/n 08004 Barcelona Spain
23rd and 24th October 2019

Latest Issue

Personal Care Asia Pacific

Personal Care Asia Pacific

May 2019

World-class ingredients from a global distributor

Register now to apply for regular copies of Personal Care Asia Pacific and free access to premium content, as well as our regular newsletters.

Personal Care Europe

Personal Care Europe

Apr 2019

Who brings haute couture to your skin? We do.

Register now to apply for regular copies of Personal Care Europe and free access to premium content, as well as our regular newsletters.

Personal Care Extras

Personal Care Extras

May 2019

Who has Patchouli power? We do.

Register now to apply for regular copies of Personal Care Extras and free access to premium content, as well as our regular newsletters.

Little Book

Little Book

Apr 2019

Register now to apply for regular copies of Little Book and free access to premium content, as well as our regular newsletters.