Making Cosmetics 2026 solidifies its position as the unmissable event for the beauty community—a constantly evolving ecosystem that has already allocated 97% of its exhibition space compared to the previous edition and still five months to go. Welcoming 17 new exhibitors and an elite lineup of 40 founders, the exhibition stands as the ultimate benchmark for formulation innovation.
Attendees will benefit from two full days of free educational sessions and live presentations designed to anticipate market trends and provide practical solutions to industry challenges.
The Return of LabFocus: Live Formulation
Back by popular demand, LabFocus returns for its third edition. This exclusive area brings live cosmetic formulation to the heart of the exhibition, featuring two fully equipped laboratory stations.
Exhibitors will host 30-minute live demonstrations to develop cosmetic formulations on the spot using ingredients from their portfolios. Moving beyond theoretical presentations, these practical showcases offer an immediate understanding of raw materials, leaving a lasting impression on visitors.
Participating in LabFocus allows brands to transform an ingredient into an experience by:
- Demonstrating live usage and real product performance.
- Enhancing functional ingredients through practical evidence.
- Communicating innovation clearly, effectively, and memorably.
- Actively engaging visitors to attract potential new clients.
Debuting for 2026: iVision
This year’s event marks the grand debut of iVision, the first "Made in Italy" format entirely dedicated to formulation strategies and innovation in the hair care and hair colouring sector.
Developed with the support of Visionnaire Cosmetics Lab – Research and Innovation, this highly technical and interactive space turns exhibitors into active protagonists. Through live formulation, application testing, and trend analysis, attendees can follow the entire creative journey from raw material to finished product. This feature highlights the technical-scientific approach, performance, and sensory experiences demanded by today's market.
Green Dream: Sustainability and the Future
Following its successful launch, the Green Dream feature returns for its second edition. This exclusive space has established itself as the benchmark for ecological transition and environmental responsibility in cosmetics, meeting the rising demand for genuinely green solutions.
Green Dream serves as an exceptional showcase for ingredients, technologies, formulations, and business concepts redefining sustainable beauty. In this area, professionals can:
- Discover sustainable innovation: A deep dive into raw materials and low-impact environmental processes.
- Explore eco-conscious formulations: Practical solutions combining high performance with planet-friendly practices.
- Share best practices: An opportunity to exchange ideas on virtuous corporate concepts and transparent strategies.
Celebrating Excellence: Wise Ingredients Award
At the heart of the event's scientific excellence is the Wise Ingredients Award. This prestigious accolade unites leading manufacturers, suppliers, and distributors to spotlight the most forward-thinking, efficient, and high-performing raw materials.
Designed to reward the "silent heroes" of cosmetic formulation, the award celebrates the vital role raw materials play in shaping the future of personal care. Submissions will be rigorously evaluated across three highly competitive categories:
- Best Active Innovation
- Best Proven Efficacy
- Best Performance Ingredients
Join Us! Visit www.making-cosmetics.it for updates and free registration. Making Cosmetics 2026 looks forward to welcoming you for two intense days of networking, science, and creativity.
