Proya Cosmetics to showcase latest scientific discoveries in Cannes

Leading Chinese beauty brand Proya Cosmetics is showcasing its latest scientific advancements and cutting-edge research at the 35th IFSCC Congress in Cannes, France.

The Shanghai-listed company is presenting 13 innovative scientific research results and one oral presentation.

These include:

• Photoacoustic-ultrasound dual-mode microscopic imaging of depth-resolved melanin distribution in facial skin for assessment of ageing

• Harnessing the Power of Hedyotis diffusa Extract: Molecularly Imprinted Iridoid Glycosides for Skin Soothing and Repair

• Fermented Galla Rhois gallnut extract alleviates photoaging by reducing oxidative stress and enhancing mitochondrial function in UV-damaged cells

• Biophysical and Microbial Conditions in Dandruff-afflicted Scalp Skin of Chinese Young Consumers, and the Shampoo Solutions to Address the Root Cause from Microbiota Perspective

In vitro evaluation on the performance of a liquid foundation formulation from a materials science perspective

• Naringin: Bridging Correlation and Causation in Methylglyoxal Metabolism and Skin Lightening

• The Application of a Novel Wrapping Technique for Oleuropein to Improve its Stability and Bioavailability

These posters cover areas such as raw material research, new methods for skin and scalp evaluation, studies on new biological mechanisms, development of physicochemical testing methods, formulation and emulsion development, as well as research on the application of new materials.

These works span multiple product lines, including skin care, scalp care, makeup, and sun care

Juncheng Hou, chairman of Proya Cosmetics said: “This pivotal event on the global cosmetics stage is essential for a company like Proya, which heavily invests in the science of beauty.

“In line with our philosophy, 'Uphold Gratitude, Pursue Excellence,' we are making significant strides and building the future of cosmetics through a strengthened international ecosystem.”

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