US cosmetic ingredient maker Sun Chemical has unveiled Chione Electric Amber SB90D, its latest addition to its Chione Electric line of metallic-like effect pigments.
Chione Electric Amber SB90D is said to be a highly chromatic synthetic mica-based effect pigment in a shimmering amber hue.
Made with globally approved colour additives for cosmetics, Chione Electric Amber SB90D gives formulators easy-to-use solutions for developing vegan beauty products in bright, bold shades for cosmetics, skin and sun care.
Additional formulation benefits of the Chione Electric product line include enhanced chroma, UV stability, as well as non-staining and non-bleeding properties.
Sun Chemical launched two additional effect pigments as part of the Chione Electric line earlier this year at in-cosmetics Global 2025—Chione Electric Scarlet SR90D and Chione Electric Sienna SC90D.
“We’re excited to be adding another colour to our popular Chione Electric effect pigment line,” said Ed Webb, global director of cosmetics at Sun Chemical.
“The successful launches of our vegan, high chroma Chione Electric Sunset SK90D and Chione Electric Fuchsia SF90D have increased demand for more bright, clean hues, and we’re thrilled to add to this product line with a new amber colour to meet our customers’ needs,” he added
