BASF has taken the wraps off Euperlan NL Pearl, the first COSMOS-compliant, wax-based pearlizer made for rinse-off applications in personal care.
Euperlan NL Pearl is composed of the naturally-derived ingredients hydrogenated vegetable oil, cocamidopropyl betaine and glycerol oleate.
BASF says it offers a high-performance alternative to non-COSMOS approved ingredients and allows to address consumers’ demand for opacifying and pearlizing effects without using pigments.
“Euperlan NL Pearl shows outstanding attributes in hair care applications, especially on wet and dry combing tests, anti-hair breakage measurements and suppleness tests,” said Nadine Le Bris, head of market development for hair/body/oral Care at BASF.
“This new pearlizer is readily biodegradable and suitable for EO and sulfate surfactant-free solutions. It is easy to formulate and cold processable,” she added.
“Formulations for shampoos, body wash and shower gel developed with Euperlan NL Pearl allow a natural origin content up to 99% according to ISO 16128 and conformity with COSMOS standards for natural cosmetics.”