Ecovia Intelligence to host natural cosmetics masterclass on 13 July
Research consultancy Ecovia Intelligence is hosting its first natural cosmetics masterclass covering clean beauty and veganism in London on 13 July.
The masterclass consists of various seminars and a training workshop; industry experts will give an update on market trends and developments.
The latest data on the UK natural & organic personal care products market will be presented, and representatives from NATRUE and Cosmos will give an update on their certification schemes.
Meanwhile, Elsie Rutterford, co-founder of BYBI Beauty, will give details on how it has developed its clean beauty product range. The BYBI brand is using superfood ingredients in its formulations. It has also created carbon negative products by using sugarcane-based plastic packaging.
A leading organic food retailer will share its experiences with clean beauty products, whilst a research agency will present marketing and consumer trends.
The second half of the programme comprises a formulation workshop. Judi Beerling, a chartered cosmetic scientist, will discuss the issues when re-formulating clean beauty products.
Technical advice and guidance will be given to brands looking to formulate with green functional ingredients, such as preservatives, surfactants, emulsifiers, etc.