Our hair is part of our identity, our hair makes us different, makes us unique. Preserving the health of our hair is essential because our hair is the mirror of our health
During the last months of a year unlike any other, many of us have seen our daily lives turned upside down with the need to change the routines of our wellbeing. Hair remains a major asset and it is important to let it express itself more “naturally”. The search for ease of maintenance at home, innovative care and more naturalness are the trends of 2021 for more simplicity, freedom and assumed beauty
Scalp care
Hair changes and is never the same, it needs to breathe and to be healthy and therefore care must be taken on the scalp above all. The scalp is the nourishing earth of the hair. In good health, the hair follicle creates cells called keratinocytes every day. They in turn produce keratin, the protein that makes up the hair and makes it strong. During