Lubrizol Life Science – Beauty (LLS Beauty) has introduced AlgaPūr High Stability High Oleic (HSHO) algae oil.
The new ingredient is a bio-based oil derived from microalgae originally sourced from chestnut tree sap with a high sustainability profile and proven efficacy, delivering multiple benefits for hair and scalp care.
For centuries people have used oils to care for their hair because of their conditioning and nourishing properties. AlgaPūr HSHO algae oil is the newest evolution in that tradition: It is a natural ingredient produced through fermentation, is readily biodegradable, and has a low environmental footprint in the water, carbon, and land use.
AlgaPūr HSHO algae oil contains over 90% of beneficial Omega 9 in a highly stable, liquid-based formula that protects the hair fiber from breakage, repairs split ends, provides shine, controls frizz, improves manageability and conditions. Tests on multiple types of hair showed, among other things, that hair breakage was 83% less likely to occur in hair treated with AlgaPūr HSHO algae oil than with untreated hair. It also repaired split ends 10% better than argan oil.
Benefits for the scalp include an anti-ageing effect, repair of photodamage and moisturisation. Improvements include an increase in type 1 collagen and elastin synthesis in vitro, a decrease in signs of UV-induced cell damage in vitro and immediate and long-lasting moisturisation and improved skin barrier function in vivo.
“Throughout history, women have relied upon oils to protect and beautify their hair and scalps. AlgaPūr HSHO algae oil takes that beauty practice to the next level in delivering healthy hair fibre and scalp,” said Juliana Mancini, Global Hair Care Marketing Manager, LLS Beauty.
