More than 1,200 industry professionals tuned in live to watch the 30-minute online ingredient demos.
Inspired by the Innovation Zone at in-cosmetics Global, the first Ingredients in Action: Live Demo Showcase saw 14 leading suppliers display and discuss their latest ingredients during a presentation and Q&A. The full series is now available on-demand at: https://www.in-cosmetics.com/en/landing-pages/virtual-demos/
The latest launches on day one
The two-day virtual event kicked off with Margaux Caron, Global Beauty Analyst at Mintel, demonstrating the New Power of Nature. In her opening session, Caron detailed the hottest ingredients and finished end products driving three key trends: healthy nature, protective nature, and sustainable nature, also revealing that vegan claims in new beauty and p
