The sixth edition of Making Cosmetics in Milano has grown by 30%. Visitors from across the supply chain are assured a high return of their invested time, with over 50 hours of scientific content delivered by authoritative associations including: the Italian Society of Cosmetic Chemists, the European Federation for Cosmetics Ingredients, the Italian Association of Chemical Trade and the Italian Institute of Packaging.
Most of the content is in Italian to assist the Italian formulators who do not travel to international fairs to gain knowledge of the latest ingredient formulations and brainstorm among some of the most creative minds in the industry .
New features at Making Cosmetics include an authoritative Round Table (in Italian) titled: ‘Interaction of research: from cosmetics to wellbeing’ (organised by Beautyonline); ‘Soapture’ (sponsored by Sapone di un tempo), where a sculptor will bring soap to life with the art of carving.
Emotional Making’ (English language), will consist of two meetings discussing fragrance, seen through the perfumer’s psycho-sensorial perspective. Fragrance in Mind will look at the main characteristics of a successful perfumer, while The Mind of the Fragrance will examine how the raw materials can be perceived by the perfumer as allies for the creation of a successful fragrance. It is sponsored by Expressions Parfumées.
The Live Lab (Italian Language) has ‘From Trends to Creation’ as its exciting theme for the 2018 edition. Sinerga’s R&D experts will turn the latest market trends detected by the Sinerga Trends Lab into innovative and updated formulative advice and technologies for the cosmetic market.
The development of the finest and most stable emulsions has never been so simple and effective: come and see how Kinematica Reactron / Megatron solutions help to create hand/face creams, sun lotions, hair gel, toothpaste and more in the Live Demo (English Language).
To keep up with the latest trends and consumer demands, Making Cosmetics will also host for the first time ‘in-vitality’, the first event dedicated to nutrition, health foods and supplements. Over 30 companies are participating, presenting their wellbeing science and innovation through technical seminars, a product showcase and authoritative conference seminars.
To register visit: https://goo.gl/3iXu2w
