AkzoNobel has launched a new hair fixative that combines the performance of a synthetic polymer with the sustainability of a partially naturally derived material to offer the styling performance formulators require to meet consumer demand.
Biostyle XH polymer (INCI: Maltodextrin/VP Copolymer) allows formulators to develop cost-effective styling aids with excellent gel clarity, product aesthetics and on-hair performance similar to PVP K-90 while also responding to consumer preferences for more naturally derived or sustainable hair care products.
Biostyle XH polymer – XH for extra hold – is designed especially for use in such products as clear hair gels, mousses, creams, waxes, and other styling aids. Partially derived from renewable resources, Biostyle XH polymer is formed by the reaction of vinyl pyrrolidone (NVP) and maltodextrin. This proprietary, patented hybrid polymer offers the exceptional clarity and consumer-preferred rheology typically associated with synthetic fixative polymers.
