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Croda tool for emulsifiers

Croda has developed the SenStories selector tool to help formulators to discover suitable oil-in-water emulsifier system recommendations for the development of skin care formulations.

The company says that this links consumer and formulator language to provide sensory observations. “SenStories utilises reliable, reproducible methodology to connect insights on consumer perception and language choice with the knowledge that ingredient combination and colloidal structure are responsible for a given sensory,” Croda said.

The company website contains full instructions on how to select the appropriate set of consumer insights from France or Singapore and the consumer language descriptors, then any necessary refinement options. SenStories will then display emulsifier recommendations.

See more about Croda Inc

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Upcoming Events

in-cosmetics Global

Paris Expo Porte de Versailles
16th – 18th April 2024

NYSCC Suppliers' Day 2024

Javits Center, New York
1st - 2nd May 2024

9th Anti-Ageing Skin Care Conference

Royal College of Physicians, London
25th - 26th June 2024

in-cosmetics Korea 2024

Hall C, Coex, Seoul, South Korea
24th - 26th July 2024

in-cosmetics Latin America 2024

São Paulo, Brazil
25th - 26th September 2024

IFSCC 2024

Recanto das Cataratas Thermas Resort, Iguazu Falls, Brazil
14th - 17th October 2024

Access the latest issue of Personal Care Magazine on your mobile device together with an archive of back issues.

Download the FREE Personal Care Magazine app from your device's App store

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