Carbonfree

Introducing next-gen calcium carbonate for more sustainable cosmetics: endurocal®

CarbonFree, a leader in carbon capture technology, launched its premier product, endurocal®, the world’s first zero-carbon mineral to offer superior performance and functionality to both precipitated calcium carbonate (PCC) and ground calcium carbonate (GCC). The new solution provides greater control of particle shape and size that helps enable innovation, customization and optimization across a diverse range of applications, including cosmetics. Ideal for powders, creams, and lotions, endurocal provides excellent absorption, smooth texture, and superior opacity with a sustainable ingredient that both enhances performance and aligns with the growing demand for eco-friendly cosmetics. Made from 100% pre-consumer recycled raw materials, endurocal offers versatility to either drop-in existing formulations or create new ones.

For more information, contact us at www.endurocal.com | info@endurocal.com

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CarbonFree debuts ‘world’s first zero-carbon’ calcium carbonate