European distribution agreed

Botaneco announced that it has entered into an agreement with Seppic for distribution of the Hydresia product line in the European personal care market.

“Global expansion is a key component of our value proposition and growth strategy,” said Botaneco president and CEO Michael Stangel. “We are pleased that Seppic will be representing us and anticipate that together, we will significantly grow European sales in line with our objectives.” Dr Jack Guth, vice president research & development adds that: “Hydresia ingredients are uniquely poised to take advantage of a European market where the per cent share of natural and organic cosmetics is rising steadily. Oleosomes are ECOCERT compliant, have a true sustainability message, and provide a myriad of multi-functional attributes. Sunscreen formulations are one of the most applicable categories for Hydresia ingredients because of the reduced whitening, and intrinsically low irritancy profile of oleosome-based formulations.”

 

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