Formula Botanica CEO Lorraine Dallmeier talks the latest industry trends, her courses and gives tips for prospective formulators
Lorraine Dallmeier is the CEO of Formula Botanica, an online organic cosmetic formulation and business school that has educated nearly 20,000 formulators and indie beauty entrepreneurs in more than 175 countries. Here, Lorraine talks with editor Tim Probert about the latest industry trends, her courses and gives tips for prospective formulators
TIM PROBERT (TP): What trends are you seeing from the big cosmetic brands right now?
LORRAINE DALLMEIER (LD): It’s been quite noticeable to see some of the big players launching brands that look like indie brands, with websites and packages that look like an indie brand.
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