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Replacing synthetics naturally and effectively

Replacement of synthetic ingredients with natural ingredients is not as simple as removal of each material one by one and substituting it, as Alchemy Ingredients explains in depth

Over the past 50 years, there has been a gradual trend in the cosmetic industry to replace synthetic raw materials with more naturally derived, plant-based versions. In 1970, the approximate percentage of naturally-derived material (excluding water) in a typical cosmetic product was probably 50%, which included some animal derived feedstock.

In 2020, it was more likely to be 75% and this was wholly plant based. There are several drivers for this trend.

■ Consumer perception that natural ingredients are healthier for the skin and hair.

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Upcoming Events

NYSCC Suppliers' Day 2024

Javits Center, New York
1st - 2nd May 2024

9th Anti-Ageing Skin Care Conference

Royal College of Physicians, London
25th - 26th June 2024

in-cosmetics Korea 2024

Hall C, Coex, Seoul, South Korea
24th - 26th July 2024

in-cosmetics Latin America 2024

São Paulo, Brazil
25th - 26th September 2024

IFSCC 2024

Recanto das Cataratas Thermas Resort, Iguazu Falls, Brazil
14th - 17th October 2024

SEPAWA

Estrel Congress Center, Berlin
16th - 18th October 2024

Access the latest issue of Personal Care Magazine on your mobile device together with an archive of back issues.

Download the FREE Personal Care Magazine app from your device's App store

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