The international sales and marketing activities of the wax manufacturer KahlWax are being stepped up, with a new team around Martina Heldermann combining technical sales, application technology, and marketing.
Martina Heldermann, who has worked for the Trittaubased company since September 2013, runs the newly established technical marketing department as technical director. In this position she is in charge of the technical support of the worldwide distributor network and international key accounts as well as the market launch of new products.
Natalie Köster began her training at KahlWax as a management assistant in wholesale and foreign trade in August 2010. Having earned her BA in technology of cosmetics and detergents, she is now a technical manager in international personal care and technical consultation.
Claudia Bernhardt has supported the team as personal care applications scientist since September 2015. In her new position she manages application technology, testing new KahlWax products prior to their market launch and developing innovative formulations for personal care.
Susanna Diehm has been the company’s marketing manager since July 2015. Previously the business economist and media designer had gathered several years of marketing experience in the area of B2B with international companies. In her position she will manage the company’s entire marketing activities.
